The first project of its kind in the world

Building on the success of British Land’s long-term partnership with New Diorama Theatre at our Regent’s Place campus in London, together we launched one of the UK’s biggest and most accessible arts hubs: NDT Broadgate.

The first project of its kind in the world, between August 2021 and July 2022, NDT Broadgate provided over 20,000 sq ft of creative space completely free to independent and freelance artists. New research reveals the huge economic impact this generated for the UK, fuelling the recovery of the arts post-pandemic and boosting Broadgate’s commercial success.

Our impact in numbers

£ 40 m

Revenue generated

NDT Broadgate boosted the UK economy with £40m additional revenue.*

1000 +


NDT Broadgate supported 1,039 full-time jobs during the pandemic.

Nearly 2 x

Greater sales uplift

Restaurants and bars close to NDT Broadgate benefited from nearly double the sales uplift of other retailers across the campus.

*This includes box office sales, funding from grant givers, increased revenue for supply chain partners, and greater expenditure by employees and visitors. Full details are available in the report.

We’re proud to share new research by international experts BOP Consulting, revealing the economic impact of NDT Broadgate.  We hope this encourages greater partnership across artists, cultural organisations, property companies, policymakers and local government. Together, we can achieve so much more.

Simon Carter
CEO of British Land
8800 +

Artists benefited

In just one year, 8,841 creative practitioners accessed the free space.

250 +

New shows made

Over 250 new shows created at NDT Broadgate, along with 40 national tours, 12 new books, 10 new films and 1 interactive ghost walk.

51 %

Global Majority

51% of all projects at NDT Broadgate led by artists who are Black, East Asian, South Asian or from the Global Majority.


International experts BOP Consulting calculated the economic impacts of NDT Broadgate in line with good practice guidance, the HM Treasury Green Book.  

Download BOP Consulting’s economic impact assessment


NDT Broadgate supports British Land’s 2030 sustainability strategy: Greener Spaces, Thriving Places, Responsible Choices.